Get Chic with F Boutique [Clothing Store]

7:55:00 PM




A new concept clothing store - F Boutique, is now ready to cater individuals who want to stand out from the crowd of mass produced staples and indulge in a little something extra special. Owned by ChiChi Atienza-Valdepenas and Fredd Alba, their love for fashion and styling have led them to embark on this refreshing new start-up business in the fashion world.


ChiChi is not new to the fashion world. While dabbling in showbiz during her teens, she discovered her love for clothes, which eventually became more than just a hobby for her. She opened her first home and fashion store Nullah after college. Her business grew from one to five outlets in only a span of three years, boasting of a celebrity clientele following to her personally curated items from around the world. A mother of three, she understands the practical demands of women from different experiences, style, taste and travels in designing and producing ready to wear ensembles featuring unique appliques in limited quantities. 


Fredd is a veteran designer who has been around since 1989 and also a member of prestigious Designers League of the Philippines. He has consistently garnered acclaim for gowns designed for many celebrities, socialites and beauty pageants. After taking a much-needed leave from the fashion world, he is back in full form and ready to create new clothes to make our every special occasion even more special by helping us to create our dream fashion ideas into a reality.





The collaboration of this dynamic duo mixes classic, contemporary and current designs. Each brings a different dimension of personality, style, taste, and experience to their venture. They both believe that everyone has to have something special in their closet that's just theirs. Retail pieces start at Php1300, while simple made to order gowns start at Php8000. 


F Boutique
129 St. Ignatius St. Katipunan Ave. Quezon City
Facebook: F Boutique Whiteplains
Instagram: @Fboutiquewp


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19 comments

  1. A visit to this place is worth the time. Given the many choices and expertise of the owners, one would truly find her preferred style.

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  2. Those were all lovely, especially the gown. I always dream of wearing one. Maybe on my Golden birthday. Lol! Made to order gowns are quite expensive but i think youll really get what you paid for. The designs are stunning!

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  3. Wow, their designs are exactly my style! Would love to explore their store. :)

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  4. Love the styles. They are my type of designs. =)

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  5. Love the pieces in her boutique! Looks elegant and chic ;)

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  6. I'm totally drooling over the clothes and the shoes! And the gowns, they look so elegant. Lurve!

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  7. I don't usually wear gowns or fancy dresses,just when there is special occasion like wedding.
    But this is a great place to recommend to my friend who loves gowns.

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  8. Those are really elegant pieces. Well tailored and obviously pretty expensive.

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  9. The earth tone gowns on the window are so fab and elegant! I especially love the details on the one in the middle..

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  10. Basic, chic and classic. This boutique is so classy, I love it. And I love that pink pleated skirt!

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  11. Wow nice dresses! Retail price of 1,300 is not that bad especially if it's tailored to your style and taste.

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  12. I like how clean and chic the designs looks. The gowns are perfect for the holiday season if you want a glammed classy look.

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  13. Can't help but think of a dress-up day for me! Not really into fashion but I always look forward to days when I can doll up. For a professional designer with classic taste and celebrity-level clientele, the price of retail creations are commendable!

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  14. Wow I love the designs of their gown... The place looks great and oh no the shoes so beautiful.

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  15. Saw a couple of things that I'd love from the photos. I like the clean looking designs. I'm not really a fan of overly decorated garments.

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  16. Wow. the clothes look very elegant and sleek!The rate is affordable too!

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  17. nice post. now i know where to go for my daughter's soon-to-be prom dress. thanks :)

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  18. lovely dress for prom girls.. will recommend this to a family member whos near the location

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  19. I love the elegant gown designs. I think I have to visit this the soonest hopefully, they can still cater to my outfit requirement for my daughter's party.

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